The evolution of the GPS black box market: Towards Obsolescence?
The market for GPS units, once essential for fleet telematics, is now undergoing radical change. With the advent of OEM (Original Equipment Manufacturer) data, companies are reconsidering the usefulness of traditional GPS units. This data, integrated directly by vehicle manufacturers, offers a more accurate and less expensive alternative. This article examines current trends and the future of GPS units in the context of the rise of OEM data.
GPS units: a historical overview
GPS units have long been the main tool for fleet management. They track the location of vehicles, monitor driving behaviour and plan routes. However, these devices require physical installation and regular maintenance, which can be a significant cost for companies.
The emergence of OEM data
OEM data is changing the game by offering an integrated alternative without the need for additional hardware. This data, which includes detailed information on vehicle health, fuel consumption and much more, is natively available in modern vehicles.
Advantages of OEM data over GPS boxes
- No additional hardware: OEM data does not require the installation of additional hardware, reducing costs and logistical complications.
- Accuracy and data richness: Unlike GPS units, OEM data offers a much wider range of information, including detailed vehicle diagnostics.
- Simplified integration: OEM data can be easily integrated into existing fleet management systems via APIs, facilitating analysis and decision making.
Cases where GPS units are still relevant
Despite the rise of OEM data, GPS units are not completely obsolete. They are still useful in certain situations, such as
- Increased security: For vehicles at high risk of theft, GPS units can provide additional security through features such as stealth tracking.
- System redundancy: Companies can use GPS boxes to supplement OEM data for system redundancy, ensuring continuous monitoring even in the event of a system failure.
Conclusion
The GPS box market is redefining itself in the era of OEM data. As OEMs become the norm, traditional GPS units specialise in specific niches. Fleet managers need to assess their specific needs to determine which technology offers the best return on investment.